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Firstcom BWFC 3
May 26 · 3 min read

Firstcom Europe Become BWFC’s Business Partner

Bolton Wanderers Football Club is proud to announce that Firstcom Europe has committed to the club as a Business Partner Elite for the remainder of the 2025/26 season.

Written by Lana Wynn Davies

Bolton Wanderers Football Club is proud to announce that Firstcom Europe has committed to the club as a Business Partner Elite for the remainder of the 2025/26 season.

Firstcom Europe is a leading provider of cloud telecommunications, with strong local roots. Their involvement with the club extends beyond commercial branding; they are also long-standing supporters of Bolton Wanderers in the Community (BWitC). This partnership highlights the powerful link between successful local enterprise and the club’s social mission.

The agreement ensures Firstcom Europe receives premium visibility across club channels while continuing their vital support for our charitable outreach.

Carl Sanderson, Head of Commercial at Bolton Wanderers, said: “Firstcom Europe represents the best of Bolton business. They are a local company with a wide reach, and they have supported this club through thick and thin. Their commitment to Bolton Wanderers in the Community shows they care about the town, not just the brand exposure. I am very pleased to continue our work with them as an Elite partner.”

Christian Bleakley, CEO, Firstcom Europe, said: “We’re incredibly proud to strengthen our partnership with Bolton Wanderers FC. As a business born and based in Bolton, supporting our hometown club is hugely important to us. This sponsorship reflects our commitment to investing in our community and championing the organisations that make Bolton such a special place. We’re excited for the journey ahead and look forward to standing alongside the club and its fans throughout the season.”

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